Shraddha Das differentiates South and North industries

Shraddha Das differentiates South and North industries. Shraddha Das speaking to scribes, shared her thoughts on how North and South industries and how they function.

She said "The first big difference is PR. In the South, there's no paid PR. Once you sign a film, everyone knows, things move fast. I've signed films over phone calls without even meeting people! The pace is much quicker, you shoot, edit, and release within months. In Hindi cinema, it's slower, and you have to constantly stay visible. But what I love about the South is how deeply audiences connect with the stars. Even if a girl does one or two films, they'll remember her. They'll travel miles just to watch your movie. That kind of loyalty is rare."

She shared "People were always sensitive; the only difference is that now they have platforms to express it. Earlier, only a few critics reviewed films. Now, everyone can post or comment. The visibility has changed, not the sentiment."

She added "I've done this without a film background or a big launch. I'm realistic about where I come from and proud of the journey that chose me." Interestingly, acting wasn't part of her original plan. "I wanted to be a singer. I was even working on a music album when someone saw my picture and signed me as an actress. That film didn't happen because the person passed away, but later I trained under NSD artists and auditioned endlessly. I must've given 500 auditions. My first big Hindi film was Lahore, which took four years to make. During that time, I signed about 13-15 regional films. My Telugu film with Gopichand made me instantly popular, and since then, I've never been out of work; whether in Hindi or regional cinema."