Akshay Kumar for North! Mahesh for South!

When it comes to brand endorsements, no hero is on par with Prince Mahesh Babu down South. If the ongoing reports are anything to go by, Mahesh Babu signed for yet another big deal.

Mahesh Babu will be endorsing Jio TV Plus for one year. The TV's package includes a setop box channels and 12 OTT platforms transmissions that include Amazon, Netflix etc. Mahesh Babu will endorse the prestigious venture for the entire South while Bollywood star hero Akshay Kumar has been roped in to endorse Jio TV Plus across the North.

On the movies front, Mahesh Babu will be working with Geetha Govindam director Parasuram for his next. Keerthy Suresh will pair up Mahesh Babu. Thaman will compose music. The film is being produced by Mythri Movie Makers, GMB Entertainments and 14 Reels Plus.