The classic Telugu film Jagadeka Veerudu... Athiloka Sundari, directed by K. Raghavendra Rao and starring Chiranjeevi and Sridevi, is being re-released in theatres in 2D and 3D formats to celebrate its 35th anniversary. The film's production company, Vyjayanthi Movies, had to go through a painstaking process to restore the film's master prints, which involved searching for a negative reel, repairing and scanning the print, and digitizing it in 8K resolution. The team converted the film to 4K output and even attempted to convert it to 3D, a first in Indian cinema.
The effort to preserve iconic films like Jagadeka Veerudu... Athiloka Sundari is crucial in ensuring that future generations can experience these cinematic masterpieces in the best possible quality. The film's restoration involved removing digital scratches, repairing cuts, and restoring the digital version. Director Nag Ashwin played a significant role in shaping the film's restoration. Despite the challenges, the team successfully restored the film, making it possible for audiences to experience it in a new way.
the film's music, composed by Ilaiyaraaja, has been widely celebrated. The attempt to restore and re-release the film is appreciable, and fans are excited to experience this cult classic on the big screen.
The re-release of Jagadeka Veerudu... Athiloka Sundari highlights the importance of preserving iconic films and making them available to new generations of audiences. With advancements in technology, it is now possible to restore and enhance classic films, ensuring that they continue to entertain and inspire audiences for years to come. The film's re-release is a testament to the enduring power of cinema and the importance of preserving our cultural heritage.