The average run of ‘Jyothi Lakshmi’ left Charmi in a critical situation with less of heroine stuff and more of producer substance. In fact, gone are those bright days for Charmi when producers and directors approached her with many heroine centric scripts which fetched her huge mileage. As days passed by, Anushka happens to be the only name which struck to a specialist image in women centered movies.
Now, Charmi is restricting herself to co-producing those films which have Puri Jagannath hand. As reported earlier, Charmi is these days managing the pre production works of a movie with Raj Tharun as hero, Revathi as director, scripted by Puri. Latest buzz says Charmi is in parallel continuing her item song excitements with spicy treats promised for viewers as she is set to sizzle in a mass beat item song with Vikram and Samanta in ’10 Endrathukulla.’
The song sounds peppy with Telangana folk lyrics with lines like ‘Gaana Gaana Telangana.’ Kollywood updates mention on ’10 Endrathukulla’ will have a parallel Telugu and Tamil release on October 31.