Rakasa is celebrating its successful theatrical run by introducing a flat ₹100 ticket offer across all single screens in Andhra Pradesh and Telangana, starting 10 April. The move comes as the film continues to show strong box office traction, driven largely by family audiences who have turned it into a repeat-watch entertainer.
Positioned as a light-hearted and accessible film, Rakasa has connected with viewers across age groups, with children enjoying its imaginative elements and adults appreciating the clean humor. The consistent footfalls and cross-generational appeal have helped the film maintain stability well beyond its opening phase.
Key performances have played a big role in Rākāsā’s reception. The Sangeeth, Getup Srinu track has been a crowd favourite, delivering high-energy moments in theatres, while Vennela Kishore’s comic timing has been widely praised for enhancing the film’s entertainment value.
The new ₹100 pricing strategy aims to lower the entry barrier and boost theatrical turnout, especially in B and C centres where affordability drives group viewing. Single screens remain a major volume driver in these markets, and the initiative is expected to encourage both new audiences and repeat viewers to experience the film on the big screen.