Ram Charan the brand ambassador for APL. Global Star Ram Charan enjoys tremendous fan following among all sections of movie lovers. People cannot forget his power packed performance in the role of freedom fighter Alluri Rama Raju in Rajamouli's magnum opus RRR.
He is currently busy with his upcoming project Peddi which is progressing at a brisk pace under the direction of Buchhi Babu Sana. Apart from it,he also lined up project with Sukumar and expectations are high as the duo earlier created a sensation with Rangasthalam.
According to the latest, Ram Charan has been chosen the brand ambassador for the Inaugural Archery Premier League. Ram Charan sharing his excitement said "Archery is a sport that represents discipline, focus, and resilience — values I deeply resonate with. I am proud to be associated with the Archery Premier League, which not only provides a world-class platform for Indian talent but also shines a global spotlight on the sport. I look forward to supporting this pioneering initiative and inspiring the next generation of athletes."
Shri Arjun Munda,President of the Archery Association of India, said "The dream envisioned by us is the dream that has lived for many years in every young archer across India’s villages. With the Archery Premier League, we are confident of fulfilling these dreams, creating opportunities, and taking the sport to the next level in the country. Having Ram Charan as our Brand Ambassador further strengthens our mission, as his global influence will inspire countless young people to take an interest in archery."
Secretary General of AAI, Shri Virendra Sachdeva, added, "Inspired by the transformative impact of leagues in other sports, the Archery Premier League brings professional standards, greater visibility, and global competitiveness to Indian archery. This is not just a league; it’s a stepping stone towards India’s Olympic dream. Ram Charan’s presence will amplify the league’s visibility and connect archery with newer audiences worldwide."
The league will start from 2nd to 12th October 2025 at the Yamuna Sports Complex, New Delhi. This is the first of the kind league which brings leading men and women recurve and compound archers from India and across the globe.