NTR's Bollywood debut film, War 2, is set to release in five weeks, and the makers are working hard to keep the momentum going in Telugu. The latest news is that War 2 will have 4 AM shows in Telugu states at premium pricing. The film stars Hrithik Roshan and NTR, and despite being primarily made in Hindi, it has generated significant buzz in Telugu due to NTR's presence.
The 4 AM shows will be priced at Rs 500 in both Telugu states, which is a strategic move to capitalize on the film's hype. Given that it's not a straight Telugu movie, the makers have opted for a premium pricing strategy that will appeal to excited fans and movie lovers who want to watch the film at the earliest. This move is likely to work well for the film, considering the anticipation surrounding its release.
Notable producer Naga Vamsi bought the Telugu states theatrical rights to the film and sold it for an impressive 85 Cr business ratio. This deal indicates the film's potential for success in Telugu states, thanks to NTR's massive fan base. With the 4 AM shows and premium pricing strategy, the film is expected to generate significant revenue.
The decision to have 4 AM shows at premium pricing is a strategic move by the distributors. It will not only generate additional revenue but also create a buzz around the film. With the team likely to request a reasonable hike in ticket prices for regular shows, War 2 is expected to be a commercial success in Telugu states. The film's release is eagerly awaited by fans, and this strategic move will only add to the excitement.