The recently released Kollywood film, Tourist Family, starring Sasi Kumar and Simran, is performing exceptionally well at the box office. Despite a modest opening, the film has garnered a unanimous positive response and strong word of mouth, surprising trade analysts. Tourist Family was released on the same day as Suriya's Retro, which grossed over 15 crores in Tamil Nadu on the opening day, compared to Tourist Family's 2 crores.
However, the positive buzz around Tourist Family has helped it gain the upper hand over Retro. While Retro grossed around 50-51 crores in Tamil Nadu over two weeks, Tourist Family is expected to cross Retro's numbers by last weekend and potentially gross 20 crores more than Retro in its final run. This unexpected success is a testament to the film's engaging content and strong storytelling.
The success of Tourist Family highlights the importance of content in determining a film's fate. Despite being overshadowed by a bigger star-studded film like Retro, Tourist Family has managed to outperform expectations and attract audiences with its unique storyline and compelling performances. This victory for the team of Tourist Family serves as a reminder that well-crafted content can triumph over stardom and big budgets.
The film's success is likely to inspire other filmmakers to focus on creating engaging and meaningful content. With Tourist Family's unexpected success, the Kollywood film industry is witnessing a refreshing trend where content-driven films are gaining recognition and appreciation.