This Song Threatens Other Sankranthi Films

Movies with crazy combinations usually threaten other films which release in the competition. However, scarcely do we witness a single song brings shivers down the spines of other films. 

Samajavaragamana song from Stylish Star Allu Arjun's Ala Vaikunthapurramloo seems to have jeopardized other big films hitting the screens for Sankranthi. Like never before, the song turned a magnificent hit with 50 million views already recorded and has been liked by 7.75 lakh viewers. 

Having taken the cue from the success of the song, film's team is in no mood to stay idle. Film's second single Ramuloo Ramula song will be out on Saturday. The teaser will be releasing on November 7. Given all these developments, needless to say, Ala Vaikunthapurramlo stands top at promotions among other films of Sankranthi season. 

Ala is being directed by Trivikram under Mega Producer Allu Aravind's Geetha Arts and Radhakrishna's Harika and Hassine Creations. Pooja Hegde is the heroine. The film gears up for release on January 12.