The swanky, elaborate and grand office space of Puri Jagannath in Road No 34 is a dream destination for budding writers and directors entering into cinema circuit drawing inspiration from the maverick film maker. The Cave is also a confidential and personal adda for Puri to meet his friends either carrying professional assignments or enjoying full night parties.
Entire Tollywood knows about substantial influence of Ram Gopal Varma on Puri’s present day lifestyle. From the times when ‘Jyothi Lakshmi’ project is initiated, there is an active involvement of RGV enhancing on screen outputs or promoting it off screen. Well, the marketing supervision of RGV is forever applicable on Puri films but there is latest addition of Charmi into this.
‘Jyothi Lakshmi’… sorry Charmi is these days known spending all days and late nights at Puri office overseeing the business. When Puri is regulating the creative aspects of next films, Charmi and RGV are steering the other areas, thus all three working as a team.
Reports say it was a collective decision of Charmi and RGV to out throw Nithin from an announced project to replace with Varun Tej. Reason behind is; Puri and RGV choose to have Charmi’s hand in production while Nithin was adamant not to disconnect his sister Nikitha Reddy from same job. As Charmi and Nikitha can’t go hand in hand, Varun Tej got the call.
So, elimination of Nithin exhibits on how Charmi grown as a decisive force in persuading the rulings at Puri office.