Comedy King Allari Naresh's first 3D comic entertainer film 'Action 3D' was earlier was supposed to be released on 31st May. Now, this movie is said to have been deferred indefinitely. It was thought since Stylish Star Allu Arjun's 'Iddarammayilatho' is slated for release on the same day, the makers of 'Action' preferred postponing their movie. However, sources close to the film unit made it clear that much post production work is needed for the movie as it is being released in both 3D and 2D formats and hence is the delay of a month or two.
Apart from Allari Naresh, Vybhav, Kick Shyam, Raju Sundaram, Sneha Ullal and Kamna Jethmalani are seen as the lead star cast of the film. Bappi and Bappa Lahiri are composing the music of the movie. Anil Sunkara has directed the movie on AK Entertainments which is owned by Sunkara Ramabrahmam.