1 Cr Worth for DSP and Mahesh

The star stamina of Mahesh Babu is evidentially proved with Eros Entertainment acquiring the complete rights of ‘1 Nenokkadine’ by shelling out 80 Crores of amount. In fact, this is first of its kind of record never seen for any Telugu movie. 14 Reels Entertainment banners, which have strike a three movie deal with Mahesh are running so high with pre release profits despite movie is being delayed with extended schedules and escalated budgets.

If the reports are to be believed, Lahari Music based in Bangalore rolled out Rs.1 Crore to bag the audio right of ‘1,’ too high. In parallel, industry sources say that Mahesh Babu is first time working in combination with Music Director Devi Sri Prasad and never did this energetic music composer disappointed his heroes when it comes to first time combinations. With Mahesh as Rock Star, there will be huge scope for vibrating music and 1 Crore is definitely worth.