While the charisma of Mahesh Babu is restricted only to Andhra Pradesh or for the maximum of South India, definitely the craze and glamour of Nagarjuna is famous all over the India. Going by this advantage factor, definitely National and International Brands will tilt towards Nag than Mahesh. Of course, never to mention even the remuneration demanded by Nag will be less than Mahesh in endorsing a brand.
Yet as per the current stats, Mahesh Babu is the Number One Earner in Telugu film industry by accepting the maximum of advertisements while Nag who was ruling some time ago has fallen down. Reports say that, Nagarjuna was a little busy shooting for ‘Shirdi Sai, Damarukam, Love Story’ and upcoming ‘Bhai’ thus accepting only and only Kalyan Jewellers. Although there are two to three more companies waiting for his signature, Nag kept them away. There is no need to elaborate on Mahesh Babu's selection of brands.