Alia Bhatt Launches Kids Venture on Birthday Teases 3 Projects

Alia Bhatt, the talented Bollywood actor and producer, has announced a new initiative under her production house, Eternal Sunshine Productions. The venture, called Eternal Kids, will focus on creating imaginative and heartwarming stories for children. Alia shared the news on social media on her 33rd birthday, revealing that they already have three exciting projects in development.

The first project, "There's C and G and M," is based on characters and stories created by Alia's grandfather. She shared that she and her sister Shaheen grew up listening to these stories and are now thrilled to bring them to life. The second project, OOOLANGOO, is a story about a unique creature that Alia's mother had to invent a new word for while telling the tale.

The third project under Eternal Kids is an extension of Adventures of Ed-a-Mamma, a children's book inspired by Alia's sustainable kidswear brand. The production house plans to turn it into a series and publish more books in the future. Alia described Eternal Kids as a place "where the childhood we remember meets the child still living quietly inside us".

Fans quickly showered the initiative with love and best wishes, praising Alia for her thoughtful venture. Meanwhile, Alia is also working on a Prime Video Original film titled Don't Be Shy, and is awaiting the release of Alpha on July 10.