The upcoming Telugu film Kuberaa, starring Dhanush and Rashmika Mandanna, with Nagarjuna Akkineni in a crucial role has made headlines with the sale of its OTT rights for a staggering ₹50 crore. This deal marks one of the most expensive digital rights sales in Tollywood, highlighting the film's potential and the producers' confidence in its success. The amount will be received upfront by the producers, making it one of the most lucrative deals for a recent Telugu film.
Directed by Sekhar Kammula, Kuberaa features an ensemble cast, including Dhanush, Nagarjuna, and Mandanna. The film tells an interesting rags-to-riches story set in Mumbai and has been made on a budget of ₹120 crore, making it one of the costliest projects of Dhanush's career. The producers are betting on the pan-India cast to attract audiences from different parts of the country.
Kuberaa is expected to strengthen Dhanush's position in Tollywood and potentially increase his popularity in Tamil cinema. The film's emotional weight and mass appeal are expected to resonate with audiences across territories. With a lot of buzz surrounding the film, trade analysts and movie buffs are eagerly awaiting its release. Although the official release date has not been confirmed, the film's potential and anticipation are undeniable.
The sale of Kuberaa's OTT rights for ₹50 crore is a testament to the film's potential and the growing demand for high-quality content on digital platforms. With its star-studded cast and ambitious budget, Kuberaa is poised to be a major hit, and its OTT release is expected to attract a large audience. The film's success could further solidify Dhanush's position as a leading actor in Tollywood and beyond.