Konidela Niharika’s cinema entry was full of drama. Mega family showed stiff opposition on her debut into glamour field as a heroine. Brand Rama Raju of ‘Mallela Theeramlo Sirimalle Puvvu’ and the backing from TV 9, Madhura Sreedhar Reddy finally happened in a heart touching love story ‘Oka Manasu’ released few days ago.
Beyond any doubt, the major promotional pull for this flick was the romantic rumors spread around Niharika and Naga Shourya. They both were gossiped to have entered into a date while shooting for the film in Vizag. All this would have made Niharika strong from inside but Mega family reputation was put at risk which Chiranjeevi hasn’t liked.
On other side, few reports suggest that everything connected to Shourya, Niha affair was a framed story popularized by few of the members associated to ‘Oka Manasu’ team. The dating story was aggressively popularized only to give an extra push for ‘Oka Manasu’ pre release promotions. Definitely, they have reaped benefits. For an off-beat film, such dynamic openings and wonderful pre release business aren’t expected. That is the power in web media gossips.