'Boochamma Boochadu' All Time Record in TV

Hero Sivaji's 'Boochamma Boochadu' has created a rare record of sorts that none of the movies has created it so far. It is a common practice that the scrolling of new movies is seen on the first day of the release of those movies in TV channels.  However, 'Boochamma Boochadu', even after one week of its release, is getting promoted in a number one TV news channel. 'Biggest Comedy Hit' is the scrolling noticed on the seventh day of the release of the movies. Even the makers of big films also wonder with the record set by Sivaji with his movie and they started appreciating the makers. Incidentally, Sivaji's fight for Palem bus tragedy victims and his election campaigning were given wide coverage by the same media house. Some of the innocent people, who are following all these developments feel if Sivaji is the relative of the channel's heads. But many observers are rubbishing those speculations.